The 32 bars that differ by a tenth and by 3.75 times
Showing the misleading chart
A benchmarking slide we drew ranks 32 data centre campuses on their operator’s own published power usage effectiveness — one metric, one methodology, one publisher, one unit, on a linear axis that is evenly ticked, unbroken and genuinely zero-based. The fleet lands between 1.04 and 1.15, the shortest bar is 90.4% of the longest, and the read-out concludes that the efficiency programme has converged. Every figure on it is right. What the picture cannot show is that a PUE has a floor of 1.00, because it is total facility energy divided by IT energy and the 1 is the computing load itself: that constant is inside every bar, identical in all of them, taking up between 87% and 96% of the ink on a stretch of scale the data can never reach. Subtract it and the same 32 numbers become overhead energy per unit of IT power, running from 0.04 to 0.15 — a spread of 3.75 times rather than a tenth of a point. Google publishes these figures as a table rather than as this chart, and its own page performs exactly this subtraction, in a numbered footnote, the moment it wants to state a comparison in words.
01The claim
Thirty-two data centre campuses, one metric, one methodology, one publisher, one unit. The figures are the operator’s own published trailing-twelve-month power usage effectiveness — total facility energy divided by IT equipment energy, measured across all large-scale data centres once they reach stable operations, in all seasons, including all sources of overhead. The axis is linear, evenly ticked, unbroken and starts at zero. Nothing is smoothed, indexed, rebased or rescaled, and no campus has been dropped except the three the source does not give a twelve-month figure for, having fewer than twelve months of data. The whole fleet lands between 1.04 at Central Ohio (Lancaster) and 1.15 at Storey County, Nevada and Singapore’s second facility — a spread of 0.11 — with 23 of the 32 campuses inside 0.02 of the fleet-wide 1.09 and 27 inside 0.03. The shortest bar on the chart is 90.4% of the longest. Read-out for the desk: the site-efficiency programme has converged, there is no campus visibly adrift of the rest, and the remaining per-site cooling retrofit budget should be closed out and redirected to capacity, since no campus is far enough behind the fleet to repay a retrofit.
02The trick
Every figure on that slide is right, the axis really does start at zero, and the picture is still not the data — because the number being drawn has a floor. PUE is a ratio of total facility energy to IT energy, so it cannot go below 1.00, and the 1 is not a small formality at the bottom of the range: it is the computing load itself, the thing the building exists to power. Only what sits above the 1 is overhead — the cooling, the fans, the losses in power distribution — and that is the entire quantity the metric was invented to measure. Draw PUE from zero and the 1 is added to every bar, identically, in every row, taking up between 87% and 96% of each bar’s length on a stretch of scale that no data centre anywhere can ever move. What remains for the data to work with is the last tenth of the block, which is why 32 genuinely different buildings arrive looking like one bar drawn 32 times. Subtract the floor and the same 32 published numbers, in the same order, become overhead energy per unit of IT power: 0.04 at Central Ohio (Lancaster) and 0.15 at Storey County, Nevada. That is 3.75 times as much energy spent on cooling and power distribution to run the same watt of servers — the campus at the foot of the table burns about 10.6% more energy in total, which is the reading the bars show, and nearly four times as much of the part anybody can do anything about. The other pairs move the same way: Singapore reads 6.7% above Omaha and carries 2.40 times the overhead, and Changua County reads 6.6% above Fredericia and carries 2.17 times. None of this is a truncation, and widening or narrowing the axis cannot reach it, because the constant is inside the unit rather than in the frame. The most useful evidence that the subtraction is the right one is that the publisher already performs it, in public, with the arithmetic shown. Google’s own page quotes a fleet-wide 1.09 against the Uptime Institute’s 2025 global average of 1.54 — 29.2% below it on the axis these bars use — and then says, in words, “83% less overhead energy than the industry average”, with a numbered footnote spelling out the sum: one minus 0.09 divided by 0.54, times 100. Nobody quotes the 29.2%, because the sentence anyone actually wants is about overhead, and that sentence needs the 1 taken off both numbers first. That footnote is the practice this exhibit is recommending; what it shows is how easily a chart loses what a caption keeps. One honest caveat travels with the redraw, and it belongs on the chart rather than in a defence of the first one: subtracting a constant leaves a difference untouched and demolishes the precision of a ratio. A PUE published to two decimals as 1.04 is anything from 1.035 to 1.045, so an overhead of 0.04 carries one significant figure, and the 3.75× the published figures give could honestly be anywhere from about 3.2× to 4.4× — with the same rounding covering every ratio here, the 2.40× spanning 2.09–2.78 and the 2.17× spanning 1.92–2.45. That is an argument for publishing three decimals. It is not an argument for the first chart, where the same uncertainty is present, unchanged, and simply cannot be seen. (Google publishes these figures as a table, not as this chart; both drawings are ours, the desk, the read-out and the recommendation on the first are invented, and every figure behind them is real.)
03The fix
Plot the quantity, not the reading. On the redraw the axis runs 0 to 0.16 instead of 0 to 1.2, the bars carry overhead energy per unit of IT power, and each one keeps its familiar PUE beside it as a label — the same 32 numbers, the same order, one subtraction. The wall of identical bars becomes a fan: Central Ohio (Lancaster) at 0.04, the bulk of the fleet between 0.08 and 0.11, and Storey County and Singapore’s second facility at 0.15, nearly four times the leader. That fan is the ranking a retrofit decision actually turns on, and the redraw is not introducing drama — it is removing a constant that was standing in front of the data. Keep the reading, because people genuinely act on it: a colocation lease is written against a PUE, an efficiency target is set in PUE, a regulator asks for PUE. So print it as a label rather than as the bar, and say in the caption what the unit’s zero means. The redraw also states its own rounding, which the first chart could not: at two published decimals the 3.75× is really somewhere between 3.2× and 4.4×, and saying so is the difference between a chart that can be checked and one that merely looks precise.